Turn chaos into confidence.
fusepoint is where data meets direction. Combine enterprise-grade intelligence with battle-tested strategy to accelerate brand growth.
Data Infrastructure
Incrementality Tests
Media Mix Modeling
Marketing Strategy
PROBLEM SOLVED
Most companies are drowning in data but starving for growth.
“fusepoint didn’t just help us measure better, they transformed how we think about marketing strategy. Their data-led approach directly fueled a double-digit-percent jump in revenue."
+22%
faster growth for brands that use fusepoint.
The problem
- martech bloat
- ad spend waste
- disjointed GTM
- biz uncertainty
The solution
- find ideal customers
- clean source of truth
- true marketing ROI
- marketing alignment
WHAT WE DO
Data, Strategy, and Measurement for ROI.
01 Collect
Building strong data systems to improve accuracy and drive informed decision-making.
- data infrastructure
- tech stack audit
- server integrations
- market research
02 Signal
Turning data into actionable insights to guide marketing and business strategies.
- cohort customers
- Incrementality tests
- unit economics
- custom dashboards
03 Direct
Activating strategies and tactics that maximize opportunities for growth.
- scenario planning
- budget allocation
- testing roadmaps
- growth opportunties
Save millions in waste and improve LTV:CAC
FEATURES / DIFFERENTIATORS
Media mix modeling
fusepoint runs dozens of ML-enabled media mix models (MMM) per brand to find the most accurate, robust, and predictable model for your business.
Incrementality
Our proprietary geo matching algorithm reduces risk, increases agility, and improves statistical significance all while making it easy to understand.
MMM + MMT
Machine learning models calibrated by real experiments reveal true marketing impact. No more guesswork—just clear direction on what drives growth.
Customers
Ditch the assumptions and directional data, and find out who your customers really are with identity resolution, enrichment, and segmentation.
Alignment
We’re not another tech platform that your team has to learn, wrestle, and debate about. we’re a partner that gets your internal teams fully aligned.
Ready to turn data into dollars?
Book a strategy call to see how fusepoint can turn your data into your competitive advantage.